Fraud Blocker
back to blog

Grow your business

The latest how to’s and insights around homecare business recruitment, expansion and franchising from top industry experts.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
How to guide
Growth and recruitment

How to calculate your homecare hourly rate (with free rate calculator)

How to calculate a sustainable homecare hourly rate using the Homecare Association methodology. Free UK rate calculator with live regional benchmarks included.

Read more
How to guide
Growth and recruitment

The 4-step homecare sales process for private pay enquiries

A practical home care sales process for private pay: respond faster, convert more enquiries, and handle price objections with evidence. 4-step framework.

Read more
How to guide
Growth and recruitment

Beyond the GP surgery: building referral networks for private pay homecare in 2026

Build referral networks for care by partnering with solicitors, NHS discharge teams and wealth managers. A practical guide for homecare agencies growing private pay in 2026.

Read more
How to guide
Growth and recruitment

Marketing homecare to families: why the adult child is the new face of homecare research (and how to reach them)

Marketing homecare to families in 2026? Learn why the adult child is your real buyer and the 3 trust signals that win their business.

Read more
How to guide
Growth and recruitment

Winning the 11pm researcher: a 2026 digital marketing guide for private homecare

Learn homecare marketing for private pay in 2026. Practical SEO strategies, Google Business Profile tips, and transparency tools to win private clients online.

Read more
How to guide
Growth and recruitment

The hidden cost of council-funded care: how to build a sustainable agency in a broken system

Discover why £22/hour LA contracts create negative margins and how the "churn tax" of staff turnover is costing UK homecare agencies £50,000+ annually. Learn the true cost of underpriced contracts using 2026 data and find a practical path toward financial sustainability.

Read more

Join our mailing list

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.